A creative folder to be used at trade shows

Challenge:

Disney’s Animal Kingdom needed a folder to compile information for prospective customers at various trade shows. Disney approached Progressive Communications to design a creative folder for this purpose.

Solution:

A unique folder was created to match Disney’s Animal Kingdom’s look and feel. Parts of the folder were cut to look like trees, with the letterhead and information card designed with the look in mind. Creative thought was taken to turn a regular folder into a dynamic marketing piece.

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